The creative process
For Surrey Police’s internal newsletter design and print is total managed by Design Inc and, over the past few years, the client has built up a nice catalogues of creative newsletters.
Our creative process always begins with understanding the aims of each publication as there is generally a key theme or topic running through.
Once we have an understanding of the theme, a publishing schedule is then agreed with the client, allowing enough time for each article to be written by the different members of the team.
And, whilst the content is being written, we will be working on the design of the front cover which, for this publication, is typically a single image.