Out-of-home advertising has many different names; OOH advertising, outdoor advertising or outdoor media. It is any advertising that reaches the consumers while they are outside their homes. This includes advertising at roadside, train stations, airports, bus stops, petrol forecourts, supermarkets, cinemas, even on vehicles.
Design Inc can help your OOH advertising in many ways. Not just the creation of eye-catching design and the impactful messaging but also in the location & placement of the advertising campaign. There are many options available to you and, working to your cost, time & location restraints, we can help shape the optimum solution which best places your messages in front of your target audience for maximum impact.
Of course, if you have already booked the OOH advertising space, then the more you can tell us, the better we can create the advertising brief and the more relevant we can make the advert. For example, what sort of people will see the OOH advert (pedestrians, drivers, commuters, delegates, shoppers), how long will the advertisement be in view, how large / wide / high will the advert be placed?
Not only can Design Inc support you with the out of home advertisement design but we can also help you with the media planning, placement & booking to gain the best traction for your campaign.
Ensuring your OOH advertising is seen in the right location is crucial to your marketing and we work with the leading outdoor advertising consultants such as Exterion, ClearChannel, JCDecaux and Primesight, who manage over 350,000 prime advertising positions including street billboards, London Underground, network rail franchises, county buses, black cabs, global airports, major supermarket chains, etc. Whether you require a single ‘bus back’, large-scale billboard or a digital ribbon at an underground station, let us help.