Freight & Logistics
We are a first class provider of branding, advertising and digital marketing services for the freight & logistics sector.
Delivering marketing success
Having worked close to Heathrow for over 25 years, it’s perhaps not surprising that we specialise in the freight and logistics sector.
We work with everyone from leading international brands to niche companies including specialists within the music, automotive, medical & military industries.
We are heavily networked both locally and nationally and attend key trade events throughout the year. Our specialist team of creatives include marketing and communications professionals, whose considerable experience provide our clients with invaluable insights as to what makes a strong and memorable brand, along with strategising effective marketing campaigns.
Our team provide a full range of joined-up marketing solutions, from brand identity, fleet livery, advertising assets, printed documentation and well as web builds and exhibition materials.
Clients in the sector have benefited from the following:
Shaping the marketing direction
Our support for logistics and courier firms range from planning research and strategy to activation oversight and a full contracted-out marketing service. Typically planning may begin with a sharing of business plans and review of historical marketing results.
We would then work to optimise the setting out of the stall in terms of proposition and positioning, USPs and benefits. This is then followed by the setting of budgets and market sector priorities – matching spend with potential opportunities. Finally an activation plan covering messaging, channels, calendar and how the sales funnel would be implemented would then be developed.
Getting your brand profile on track
All our brand work sets out to establish a differentiated and engaging brand, and, whether you require a new logo, brochure, social media posts or something more bespoke, we ensure everything we create is designed consistent with your existing brand profile.
On a more strategic level, we look at the brand ‘gap’ to ensure that the brand is able to take the business where it wants to go. For some clients in the sector, this means developing roadmaps to re-engineer ecommerce platforms as some or all of their services and transactions have gone online. This level of business process consultancy and delivery is offered through the wider Moore-Wilson group teams where our joined-up approach means a seamless strategic, creative and technical solution can be provided along with ongoing secure hosting, support and digital marketing ‘search’ optimisation.
Case studies from the Freight & Logistics sector
Get in touch
Design Inc is a full-service marketing agency specialising in strategic creative communications.
DESIGN | BRANDING | ADVERTISING | PRINT
DIGITAL MARKETING | WEB | EXPERIENTIAL