Inspired by iconic airline advertising of the halcyon era of air travel, Design Inc developed these concepts for Cayman Islands-based regional carrier BlueSky Airlines.
For 20 years, Design Inc is the UK’s leading marketing agency for business aviation travel – supporting aircraft manufacturers, airports, jet charter companies and many suppliers to this specialist sector. Over time, we have also become recognised as a go-to agency for commercial travel.
In terms of the BlueSky Aviation project, this new market entrant were planning on opening up new routes around the Caribbean and Latin American regions and approached Design Inc as they were looking for a remote turnkey marketing provider.
Coincidently the airline is looking to fly Bombardier Q400 turboprops and, you may have noticed that Bombardier is a key long-term client of Design Inc!
The creative team worked closely with the client to establish these creative concepts for the brand building advertising campaigns. One of these, inspired by the golden age of iconic airline posters, is shown above.
The advertising campaign features our proposed use of striking imagery to promote the many different cultural experiences that can be easily reached through BlueSky Airways’ scheduled flights around the Grand Cayman hub. Now without the need to fly via Miami – which is the case for many of the planned routes at present.
To discuss how we can develop your own iconic airline advertising campaign please contact MD Dan Gilbert
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