Design Inc are pleased to have provided the new brand roll-out for recently-launched home and property maintenance experts, Repifix.

Repifix is the planned maintenance and refurbishment division of Kybrook Building Services, providing a one-stop solution with experts & engineers covering plumbing, electrics, heating, carpentry, painting, decorating, gardening etc. The list goes on.

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Repifix stationery brand identity

The challenge

Repifix wished to portray themselves as the go to company for property maintenance covering all aspects of the home, from plumbing and heating through to electrics, renovations, and building.
They required a brand to bring out the company’s core values, that:
a) they really care
b) they are experts

In the creation of this property maintenance branding concept, as it was to be a consumer facing brand, we decided that simplicity is king.

Repifix brand logo

Property maintenance branding

The new brand identity and brand comms were devised over the course of three months during 2020s pandemic and launched towards the end of the year.

The core brand logo depicts a simple heart within a turquoise blue home. This promotes the core values of care, expertise, calmness and trust and signifies the company’s commitment to ‘love in your home’.

The wider brand identity focuses on this ‘love’ through the various services the company provides, including a range of brand style assets: imagery, backgrounds, patterns and a collection of service and lifestyle-orientated iconography.

Repifix brochure new branding

The wider scope

Design Inc also supported the company with a host of collateral pieces including brochures, stationery, promotional items as well as their new vehicle livery.

Design Inc’s Director, Frank Norman worked closely with Kybrook to build the Repifix brand and commented:
I am very fortunate to work with a great team who always manage to really get under the skin of a company, their needs and goals. And then to devise a strong property maintenance branding identity that truly stands proud in a highly competitive market.
It was an honour for my agency to have been selected to work on the new Repifix brand which required across-the-board appeal; to home owners, landlords, agents, property developers, etc. The new brand identity equips Repifix to become a trusted force in the market