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Staines school reveals winner in logo design competition

15th April 2011


Georgina Field (9) is presented with an art set by Frank Norman, Client Services Director of Design Incorporated

Congratulations to Georgina Field , winner of a local logo design competition.

Pupil power was demonstrated graphically this week as the new brand logo for Riverbridge Primary School was unveiled at Staines Riverside.

Riverbridge Primary School is the new school name which combines the three existing schools; Knowle Park School, Kingscroft Junior School and Shortwood Infants Schools.

Each school announced the logo design competition to their pupils at the beginning of March and received over 500 entries. The winning logo design was created by 9 year old Georgina Field, a pupil of Kingscroft School whose winning concept for the new combined school features an iconic swan (a symbol for Staines) passing by the three arches of Staines Bridge.

School Head, Maggie Roberton said “we were very pleased and proud with the number of entries we received and there were some wonderful ideas here. Georgina’s logo was chosen as the winner by a panel of judges for its simplicity and creativity. The swan is recognised as a symbol of Staines and we felt that showing the three arches of Staines Bridge was synonymous with the coming together of the three schools. The new logo is smart, vibrant and also promotes the heritage of Staines. We are very happy with our new logo and proud of Georgina for such a great design.”

Staines-based website design and branding agency, Design Incorporated, provided their services free of charge – providing branding guidance to the judging panel and converting the winning entry from pencil drawing to digital artwork.