eCommerce Made Easy

25th January 2010 by Anthony

Selling online requires a combination of the following elements: effective internet marketing, a clear purchasing route through a professional website, secure credit card transactions, evaluating stock & ensuring distribution are all complex tasks to coordinate for both small and large organisations.

Most importantly, the regulations surrounding financial exchanges online are constantly changing, and this is of course a big responsibility for any company looking for online sales success.

Since September 2009, every online merchant dealing with credit card details, whether via an integrated payment system or external payment facility, is required to meet certain security standards as set out by the PCI SSC and complete a self-assessment questionnaire, so anyone who hasn’t yet looked into their own requirements could be facing possible fines and/or prosecution.

Internet-based merchants at each PCI Compliance level must undergo a quarterly vulnerability scan performed by an approved scanning vendor. Though some PCI Compliance Level 1 internet-based merchants may be able to perform annual self-assessments (with the permission of their processor and card brand), the vast majority of internet-based merchants will be held to these PCI Compliance expectations.

PCI Compliance Level 1
Merchants process more than six million transactions per year. Level 1 merchants must complete an annual on-site PCI security assessment, performed by a qualified security assessor, or QSA.

PCI Compliance Level 2
Merchants process between one million and six million transactions per year.

PCI Compliance Level 3
Merchants processing between 20,000 and one million transactions per year.

PCI Compliance Level 4
Merchants processing up to one million transactions per year.

These guidelines have been put in place to provide your customers with data security.  If in doubt about your business categorisation it is recommended that a professional assessment body is consulted to assist you further when deciding whether you need to take any further steps.

Subsea Design & Marketing Services

19th January 2010 by Frank Norman

Our deep understanding and long term involvement with the offshore industry includes providing a full marketing and design service for the subsea industry. This includes Subsea UK – the UK’s subsea governing body and several key members throughout the supply chain: specialist manufacturers, service companies and contractors.

Many of these additionally have a renewables connection through the development of offshore wind farms and tidal power schemes.
Our subsea design and marketing services is provided to all companies in the subsea industry, and also: compressed gas suppliers, ship brokers, pipeline support, specialist travel agencies and other support service providers.

We are proud to support Subsea UK in the promotion & marketing of their flagship UK subsea conference & exhibition:- Subsea2010.

Design Inc shall be present at this exhibition and others throughout the year and if you are involved in and around this industry, we look forward to meeting with you there.

Subsea2010 is a 2 day conference & exhibition in Aberdeen and runs for two days on February 10-11.

For information on this event and all other industry events throughout the year, click here.

National Calendar Design Awards

14th January 2010 by Frank Norman

Richard Brewster, Master of Stationers Hall with the calendarDesign Inc attended the National Calendar Awards on January 12th at Stationers’ Hall, London (next to St Paul’s Cathedral).

The calendar we had designed and created for global engineering company, NOV ASEP Elmar had been entered into the Pictorial Bespoke Calendar category.

The calendar, entitled A Toy Story was inspired by the toys that their engineers first played with when they were children.

Twelve items of the company’s equipment (ranging from small items to multi-ton trucks) were selected and our team of creative designers set about recreating those items by using the toys.

The equipment was recreated with a number of ‘engineering’ toys including; building bricks, fuzzy felt, balsa wood, needlework, etch-a-sketch, mould maker , lego, meccano, airfix, etc.

The calendar can be viewed here.

We were very pleased to hear that this calendar was indeed shortlisted for this award. There were six entried in this shortlist, these being:

  • Cuba – 50 years of Revolution
  • JCB 65th Anniversary
  • Pirelli Calendar 2010
  • The Sun Page 3 Calendar
  • Royal Academy of Dance

Regrettably, A Toy Story did not win. The renowned Pirelli Calendar 2010 scooped first price, with JCB 65th Anniversary receiving the silver prize.

All was not lost however, as A Toy Story was specially selected for display & commendation for ‘possessing a strong creative flair’.

If you are considering a forthcoming creative/marketing project, you may be interested in receiving Design Inc’s  Information Pack.

The Logo Design Board Game.

8th January 2010 by Frank Norman

Over our lifetime we have all been subjected to thousands of corporate identities, brand messages, logo designs and images, through the use of media, advertising and product placement. Branding is all around us and its surprising how ingrained some company logos become in our daily lives.

Logo Designs areall around us

Logo Designs are all around us

Now there’s a new board game to show just how knowledgeable we all are about the brands and logo designs around us.

The Logo Board Game by Drumond Park is the enthralling family game of brands and logos we all know and love… or at least think we do!

The aim of this game is to answer questions based on pictures or our general knowledge of many well know brands. We tried it and we loved it.

Here are a few sample questions. How many can you get right? email your answers to jon@designinc.co.uk     The first email we receive with all correct answers wins a copy of the game.

  1. Which of the following chocolate bars does not contain peanuts: Snickers, Lion or Picnic?
  2. Which classic brand of British sportscar is also an ex rugby player who also appear on Strictly Come Dancing?
  3. Which sportswear brand is also a big cat?
  4. Which brand of mobile phone is named after a city in Finland?
  5. Which boys name when added to Aston and Remy, forms two fine brands?
  6. What does TSB stand for, which merged with Lloyds Bank in 1995?
  7. Which coffee company has a twin-tailed siren as its logo?
  8. Which brand of battery has the copper-coloured end?

The game is for 2-6 players and for the ages 12 and over. It is available to buy from all good retailers.

Muse album picks up sleeve cover design award

5th January 2010 by Frank Norman

Muse - winning cover designLa Boca’s design for Muse’s LP The Resistance has been named best album cover in the Best Art Vinyl 2009 awards.

Jenny Saville’s original painting for the cover of Manic Street Preachers’ Journal for Plague Lovers took second place in the competition, while Martin Ander’s design for Fever Ray’s eponymous album was named the year’s third best cover. A total of 50 awards were made, with an appearance by Damien Hirst – for The Hours album See The Light – at number 20.
Andrew Heeps, director of vinyl framing company Art Vinyl, says album cover design is enjoying a revival, driven by last year’s vinyl sales rise of 30 per cent.

‘With CD sales losing their importance, the canvas that a vinyl record sleeve provides is really adding value for the owner, as they are also purchasing a piece of collectable art. Also, both the majors and indie labels are investing money in really stand-out sleeve art,’ says Heeps.

He picks out the Florence and the Machine album cover, which was placed 17th in the list, as being particularly labour-intensive. It involved a team of at least four, including art director Tabitha Denholm, layout designer Hugh Frost, photographer Tom Beard and illustrator Orlando Weeks

The 50 winning designs will be on display at The Art Vinyl Gallery at Selfridges in London, the Snap Galleries in Birmingham and the Georges House Gallery in Folkestone.