Archive for the ‘Client Work’ Category

A Winter’s Tale – Online Christmas Wishes from Design Inc UK

22nd December 2011 by Dan Gilbert

As we step into Christmas, here’s our latest December Inc newsletter with a year end round up gallery of integrated and online campaigns that we’ve enjoyed creating over the past twelve months.

Also, many thanks to those of you who have given such complimentary feedback about our pop-up Christmas card. You can view the card in action on a YouTube movie online by following this link.

We enjoyed our traditional classy and sophisticated Christmas outing this week. No injunctions pending.

A quick housekeeping point, we will be working between the Christmas and New Year holidays. So keep those marketing briefs coming!

A very merry Christmas and best wishes for a prosperous 2012!

Design Inc UK is a west London based integrated online marketing agency. If you are planning your business goals for 2012, you may be interested in receiving Design Inc’s Information Pack. Alternatively, please contact us by calling 01784 410380 or emailing us to find out more.

Design Inc has considerable experience in delivering integrated and online marketing services. To see some examples of our work, please see our creative website design portfolio.

In Brief…

Christmas collection – Design Inc is pleased to announce that we have been approved as an official Associate Member of The Westminster Collection. The marketing group for prestige London venues.

Winter chill – Yacht charter specialists Oceanstyle came to us in November to design a lifestyle based advertising campaign for a Daily Mail lifestyle supplement. Very Cool.

JIM ‘Skiing in the snow’ – A bit of festive southern soul for a leading digital printer. Job Information Management – an account management solution for all seasons.

A World in Motion – We have also just delivered a new website for event logistics specialists Global Motion. We were moved by their praise!
“Everyone who has seen our new website has said it is very good; From the outset Design Inc understood what we were trying to achieve with our website. They guided us with expert advice, but never imposed or pressured us into their way of thinking; everything was driven by our needs and our requests. I am sure we will be working with them again in the future.” Tracey Scotten, Marketing Manager, Global Motion

Here come the girls – Model agency and production company One Mega Management came to us earlier this year for a print then web makeover! We asked them how they feel now?
“We chose Design Inc to create our unique, magazine style 2011 brochure to present our portfolio of assignment work to prospective clients. From initial design concepts to final delivery, the team at Design Inc understood our requirements and ideas to design and create an outstanding brochure, which translates the identity and experience of our company. Following this experience we were compelled to commission the guys to create our new look online presence too! One Mega Management would like to thank everyone at Design Inc for their vision and help; the results they achieved would be an asset to any company. We hope to work on many projects to come with Design Inc, who are all clearly experienced specialists in their field.” Michael Green Head of Production, One Mega Management

Runway success – TAG Farnborough Airport recently commissioned us to create their new flagship brochure. Our briefing included at its heart the need for compelling representation of the truly inspirational architecture and unique passenger and operator ‘experience’ that awaits private aviation travellers using this award-winning airport entirely dedicated to private aviation. The brochure cover features a striking image of the terminal building with a reflection of itself that mirrors the impression of the fuselage and tail of a jet aircraft teamed simply with the aspirational word ‘experience’.

The visual aesthetics, interior design, quality of materials, air of calm and levels of service provided by TAG Farnborough Airport provided a range of design cues for our creative team to follow as inspiration. A true temple to aviation and design for air travel deserves nothing less. The project has been very well received both by the team at TAG Farnborough Airport and beyond. The creative approach is now being developed into a very special TAG Farnborough Airport 2012 bespoke desktop calendar contained within an innovative branded engraved metal case.

International style – Happy Birthday to clients Vertis Aviation who recently celebrated a successful 1st year of trading. We created a set of illustrated printed and digital invitations for their party in Switzerland.

Going for gold? – Congratulations to all the team at the Victory Services Club for their Bronze MIMA Award for their new Events brochure. We are very happy with the project and this mention is dispatches is the icing on the cake as a successful year draws to a close. Here’s to an epic Olympic year for London venues in 2012.

Catering for One Great Christmas – Our Meetings and Marketing Industry Award Gold winning venue client One Great George Street has just ordered a new catering brochure from us. Can we tempt you to an entrée?

A year in numbers – Won 2 design awards, Won 3 sport and quiz competitions, Hired 1 new designer. Welcome George, Moved into 1 bigger office, Won 8 major creative pitches – Hurrah!, Launched 31 new websites, Created 23 advertising campaigns, Designed 9 new brand identities, 1 baby! Congratulations again to Paul our Creative Director, 2012 – our 15th year!

P.S. We have just received a very special gift ourselves. We can’t divulge details just yet, but stay tuned to Design Inc early in the New Year for news of our recent winning creative pitch for a global advertising and online marketing campaign.

‘Experience’ Design Inc creative print design services for TAG Farnborough Airport

1st December 2011 by Paul Munday

TAG Farnborough Airport recently commissioned Design Inc print design services for the creation of their new flagship brochure. Our briefing included at its heart the need for compelling representation of the truly inspirational architecture and unique passenger and operator ‘experience’ that awaits private aviation travellers and crew when using TAG Farnborough Airport. An award-winning airport entirely dedicated to private aviation.

Print design services rank among the main integrated disciplines provided by Design Inc. Effective campaigns can often include a printed element as an illustration of a point of difference or means for a client to best demonstrate a special or unique quality of a product or service. The visual aesthetics, design, quality of materials, air of calm and levels of service provided by TAG Farnborough Airport provided a range of design cues for our print design services to follow as inspiration.

The resulting brochure format and production specification that resulted from Design Inc print design services marries the TAG Farnborough Airport brand elements with a lifestyle feel that brings warmth to the cool Swiss feel and minimalist building interiors. A true temple to aviation and design for air travel deserves nothing less.

The cover features a striking image of the terminal building with a reflection of itself which mirrors the impression of the fuselage and tail of a jet aircraft teamed simply with the aspirational word ‘experience”.

The brochure has been very well received both by the team at TAG Farnborough Airport and beyond. The creative approach to the print design services is now being developed into a very special TAG Farnborough Airport 2012 bespoke desktop calendar innovatively contained within a branded engraved metal case.

Design Inc UK is a West London-based specialist in print design services. If you’re considering our print design services for any new marketing communications, you may be interested in receiving Design Inc’s information pack. Alternatively, please contact us by calling 01784 410380 or emailing us to find out more.

Design Inc has considerable experience in specialist print design services. To see more samples of our design and print work, please look through our design portfolio.

Specialist Print Management Delivered

23rd November 2011 by Dan Gilbert

Special creative projects require specialist print management

Most of our long-term marketing and design clients look to us to provide specialist print management for the production of their integrated campaign deliverables. This is a value-added benefit for them as we handle all print elements on their behalf. This specialist print management service can often mean that we are dealing with a whole range of different specialist printers and sub-contractors. In fact just looking at the jobs going through at the moment there are: a laser etching firm, who are adding a subtle logo to a beautiful metal calendar case for us, a prestige tailoring shirt box manufacturer, who are making a very special presentation box for a smart phone, loyalty card and invitation, a carrier bag manufacturer who are making some lovely quality goodie-bag style accessories for a client’s series of West End events.

We are trusted to source, purchase, deliver and quality manage on our clients’ behalf for all their specialist print management.

Specialist print management has also this year meant lollypops in branded wrappers, embroidered mission patches for Top Gun style leather flying jackets and even building wrap graphics for OOH branding of live events.

This is what we mean by integrated, and variety they say is the spice of life!

Far from being ‘jack of all trades’ we have to be master of all when it comes to specialist print management and our resident technical experts and paper engineers can handle it. This time of year it is calendars and more calendars, with half a dozen in production in different innovative formats – we may yet be improving on the performance of our previous bespoke Calendar Awards short-listed projects.

Design Inc UK is a West London-based specialist design and print management agency. If you’re considering the design and print of any new marketing communications, you may be interested in receiving Design Inc’s information pack. Alternatively, please contact us by calling 01784 410380 or emailing us to find out more.

Design Inc has considerable experience in specialist design and print management. To see more samples of our design and print work, please look through our design portfolio.

 

Design Inc help two Meeting Industry Marketing Awards (MIMA) Winners

18th October 2011 by Darren Scurville

Design Inc would like to add our congratulations to our two MIMA award winning clients, the marketing teams at One Great George Street for the Gold Meetings Industry Marketing Award for the ‘Best Direct Marketing Campaign’ and Victory Services Club (VSC) for the Bronze ‘Best Brochure’ Meeting Industry Marketing Award.

These prestigious meeting industry marketing accolades were presented at last night’s MIMA Dinner at The Park Plaza Riverbank Hotel. For two of our clients to both be winners is the icing on the cake for us as we have been supporting these two leading Westminster Collection London venues with creative design this year.

Venue marketing is one of our areas of specialisation at Design Incorporated. With experienced venue marketing professionals in our team of consultants.

Reviewing One Great George Street’s winning campaign, the MIMA judging panel commended the winning combination of campaign strategy, research, insight, commercial hire package tailoring, creative execution, use of data, response handling and follow-up mechanisms as all contributing to the overall success of the campaign.

This campaign, aimed at government departments, featured a targeted eShot, used in conjunction with a printed mailpiece and a print advertisement. According to Wendy Greenhalgh, Director of Sales & Marketing at One Great George Street and Board Director of the Westminster Collection (pictured with her team). ‘One Great George Street is very appreciative of the expert help received from their loyal business partners Design Incorporated in the provision of award winning venue marketing support’.

Venue marketing is just one of the campaign areas that Design Incorporated has been working for with our other MIMA award winning client Victory Services Club. In addition to the Bronze MIMA Award for Best brochure, designed by us for corporate hire of the VSC, we have been supporting membership marketing with recruitment drives that have outstripped the performance of any previous initiatives. The ‘Reunite’ at the VSC print and email advertising campaign for Army, Navy and Air Force veterans being particularly effective this year.

For further information on our full range of Venue & Event Marketing support and design services please contact our Venue & Event Marketing specialist Darren Scurville on 01784 419380, darren@designinc.co.uk

 

Secure website development – How secure is my website?

5th August 2011 by Dan Gilbert

Internet security may not be the best dinner party conversation starter. But a hacked or broken website resulting in compromised user experience or corrupt data is just not good news. Ever.

We’ve all seen the headlines and the apparent ease with which even UK based hackers & teenagers have been able to access a well known website that you’d consider was constructed and hosted beyond harm.

Secure website development is key to our ongoing service provision as no client wants to have to deal with unscheduled malicious damage, intrusion, breakdowns or unscheduled maintenance. As a result Design Inc are pleased to announce the achievement of 100% uptime over the last year for all our clients’ websites featuring great design and secure code which are hosted on our own secure servers.

As further testament to the robust build of our secure website development programming, Design Inc were selected by UK based MWR Info Security (internet data security specialists) to create and build their 2nd generation website including marketing and information interfaces with secure remote client log-ins and  ‘Labs’ areas. This project required an ‘ahead of current best practice’ to approach and implementation.

Our servers are regularly backed up – and in the unlikely situation of disaster recovery being required your digital asset would be restored quickly.

The following security features are some of the key areas addressed by our programming team as standard within our secure website development software:

 

SQL injection protection

SQL injection is a code injection technique that exploits a security vulnerability occurring in the database layer of an application (like queries). The vulnerability is present when user input is either incorrectly filtered for string literal escape characters embedded in SQL statements or user input is not strongly typed and thereby unexpectedly executed. It happens from using poorly designed query language interpreters.

 

Session / Cookie hijacking protection

Session hijacking is the exploitation of a valid computer session – sometimes also called a session key – to gain unauthorized access to information or services in a computer system. In particular, it is used to refer to the theft of a magic cookie used to authenticate a user to a remote server. It has particular relevance to web developers, as the HTTP cookies used to maintain a session on many web sites can be easily stolen by an attacker using an intermediary computer or with access to the saved cookies on the victim’s computer.

 

Files upload abuse protection

Uploaded files are checked for names that could be used in an attack. Some hackers will attempt to inject pathnames into file names to overwrite or inject their files into the server.

 

URL Encoding abuse protection

URLs are protected against utf8 encoding attacks.

 

E-mail injection protection

E-mail injection is a security vulnerability that can occur in Internet applications that are used to send e-mail messages. It is the e-mail equivalent of HTTP Header Injection. Like SQL injection attacks, this vulnerability is one of a general class of vulnerabilities that occur when one programming language is embedded within another.

When a form is added to a web page that submits data to a web application, a malicious user may exploit the MIME format to append additional information to the message being sent, such as a new list of recipients or a completely different message body. Because the MIME format uses a carriage return to delimit the information in a message, and only the raw message determines its eventual destination, adding carriage returns to submitted form data could allow a simple guestbook to be used to send thousands of messages at once. A malicious spammer could use this tactic to send large numbers of messages anonymously.

 

User input validation

Never trust the input given to you by a user. All user inputs are run through a myriad of checks to insure they are not attempting to abuse our software. This includes, but is not limited to:

- Checking for out of bounds or oversized inputs. Ensuring each input has a max size that we expect it should be, for example, a telephone number will never be longer than 25 characters.

- Stripping out non-ASCII binary characters and ensuring SQL sensitive characters (e.g. ‘) are properly escaped.

- Form Keys. Adding a random key to a form will ensure it is harder for an attacker to brute force or automate the attacking of a form.

- Type validation. Make sure that the input type is what you expect. For example if you only expect integers, but get a string, something is wrong.

 

Keeping your server up to date

You can write the most secure website development but if you don’t keep your underlying systems fully updated and security patched, then people can bypass all the effort you put into securing your software and hack the machine running your website.

 

Limit access to your server

Provide a small footprint to any wannabe attacking. This means limit the services your server runs to just the ones which are required. Also if some services are required by administrators, but not by general users then lock them down with a firewall. E.g. If you require SSH on your server, limit it to your IP addresses in your firewall).

 

Hide Passwords

Website development software will require a password to access its database. This is normally stored in plan text in your scripts. We store this password in apache’s vhost configuration. The result of this is that if a website gets hacked; only its own database password, not the other passwords of other websites on your server will be compromised.

 

CMS Publishing

It is possible to run your CMS in house, away from the internet, and have the CMS publish any changes to your website as flat or semi-flat (db less) files. This greatly reduces the surface area for an attacker.

For further information about secure website development please contact Dan Gilbert or our Head of Technical Development Lee Simpson.

 

Design Inc UK is a West London-based secure website development agency. If you’re considering re-designing your website and need a security strategy to support it, you may be interested in receiving Design Inc’s information pack. Alternatively, please contact us by calling 01784 410380 or emailing us to find out more.

Design Inc has considerable experience in secure website development. To see more samples of our secure website development work, please see our website design portfolio.