Achieve amazing photographic results with HDR

As part of a photography proposal currently being written, Design Inc are suggesting this rather interesting, but widely underused photographic technique which really brings images to life.

HDR (high dynamic range) imaging, gives a larger dynamic range of luminances between the lightest and darkest areas of a photo and combines them. This offers a larger dynamic range and visually represents evenly all the intensity levels found in any one scene.

This technique can be constructed either by the photographer using camera at the photoshoot, or by merging and photo manipulating images of the same scene taken with varying dynamic ranges back at the studio.

I hope it is considered, as it would create a very individual brand style indeed. Let us know what you think!